How to price your photos and videos and maximise sales

Start low — your price should enable sales, not block them. Aim for an amount anyone can spend without thinking twice, so you attract as many buyers as possible early on. Every buyer is a potential repeat customer.

Our analytics show that Boxes of photos sell well between $5 and $10. Boxes of videos can sell for more — typically between $10 and $20.

Remember that BentBox adds its commission on top of your price and it is paid by the buyer, so you keep 100% of the price you set.

This is the fun part: a Box is worth what people are ready to pay for it. You will have to try and see — create a few Boxes at different prices and watch what sells best.

Strong descriptions do the heavy lifting, so read our marketing guide, How to market your photos. Selling starts with the description of your Box — make it appealing and enticing.

We all value our work, and that's fine — just be careful not to price yourself out of the market. It's better to sell a $10 Box 1,000 times than a $100 Box once.

Work with your audience: offer a mix of Boxes at different prices and let them decide how much to spend. Buyers who start with your less expensive Boxes will often go on to buy your premium ones too.

Yes — we are always working to make your pages a success. We share creators' content across many web pages and social channels every day, and every public page is indexed with Google, with new Boxes indexed as soon as they are created.

Your Box descriptions are picked up by Google, which makes you easier to find, so be unique in your descriptions. We are also building new tools to help you stay in touch with your following.

If you need assistance with your pricing or marketing, get in touch any time — email us at info@bentbox.co.